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Case study · Financial Services · Self-service

81% of card services requests resolved self-service — block, PIN and dispute automation

Card-related calls — lost-card block, PIN reset, transaction disputes, fee waivers and activation — were one of the credit union's highest-volume, highest-friction contact drivers. pronix.ai built a secure self-service experience on Kore.ai Agent Platform that resolved 81% of these requests without a human.

Client
Top-20 US credit union, 2.8M members
Industry
Financial Services
Platform
Kore.ai Agent Platform · Amazon Connect · Fiserv · Salesforce Financial Services Cloud
By pronix.ai CX Engineering7 min readQ1 2026
81%
Card requests resolved self-service
-67%
Card call volume to agents
24/7
Instant card service coverage
+0.8pt
Member satisfaction

*Representative outcome; results vary by client, scope and platform configuration.

The challenge

Card services calls spiked after fraud events and travel season, with members waiting on hold for simple requests like a temporary block or PIN reset. Agents handled the same repetitive tasks repeatedly, and dispute intake required manual case creation.

Our approach

Step 01

Secure member authentication

Voice biometrics plus one-time passcode over SMS, with PII masking and strict session timeouts on every card action.

Step 02

Card processor integration

Real-time, idempotent tools into Fiserv for temporary block, unlock, replacement ordering, PIN reset and transaction lookup.

Step 03

Dispute intake with HITL

The agent collected dispute details, pulled transaction evidence and pre-built the case in Salesforce Financial Services Cloud — a human confirmed before submission.

Step 04

Proactive travel and fraud alerts

Members could confirm travel plans and review flagged transactions in the same voice or chat session, deflecting follow-up calls.

Step 05

Fee-waiver policy guardrails

Fee waivers were evaluated against the member's relationship value and policy rules, with supervisor approval on exceptions.

Members can block a card at 2am after seeing a suspicious charge. That is the kind of trust that keeps relationships.

Head of Card Services
For Head of Card ServicesFor VP Contact CenterFor Chief Digital OfficerFor CIO

Illustrative case study. Scenarios, metrics, quotes and client details are representative composites based on Pronix engagements and industry benchmarks unless a named client is shown with written consent. Outcomes vary by client, scope, data quality and platform configuration. Nothing on this page is a guarantee, warranty or professional advice. See our Terms of Use for the full disclaimer.

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